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BA (Hons) in Business Studies

Name of Institution: QQI
Award Level: Level 8
Course Type: Undergraduate
Course Length: 3 years

The BA (Hons) Business Studies programme provides each student with a comprehensive knowledge and understanding of modern business studies subjects and establishes a firm foundation for the development of a career in the business professions.

The programme is structured in a way which provides each student with the opportunity to study for either a general or a specialist Honours degree in Business Studies. The programme offers students the choice of four options for the completion of their Honours Degree.

These pathway study options are:

  • Bachelor of Arts (Honours) Business Studies – ( without specialism )

  • Bachelor of Arts (Honours) Business Studies – (with Accounting and Finance specialism)

  • Bachelor of Arts (Honours) Business Studies – (with Marketing specialism)

  • Bachelor of Arts (Honours) Business Studies – (with Management – Human Resource Management specialism)


Importantly each student has the opportunity to emphasis their choice of study as they progress from the first to the second and to the third year of studies. Individuals therefore have great flexibility in their choice of business studies subjects and in planning the development of their own individual undergraduate business education.

As they progress through the programme each student is able to make informed decisions about their growing personal areas of business interest and business expertise and is able to match these to their selection of business studies subjects and to their professional career intentions.

Additional pathways of specialist study are being regularly added to the programme framework in order to meet the future needs of different types of business organisations and the particular career needs of our students.

Course Outline

Year 1 - SEMESTER 1

Corporate Cultures (Professional Growth)

Business Law 1

Principles of Marketing 1

ICT and Business Communications

Principles of Management

Financial Account 1


Corporate Cultures (Organisations)

Business Law 2

Principles of Marketing 2

Introduction to HRM

Principles of Economics

Data Analysis and Statistics

Year 2 - Core Subjects (Semester 1 & 2)

Management Accounting

Operations & Supply Chain Management

Contemporary Marketing

Semester 1

Business Information Management

Corporate Finance

Organisational Behaviour

Semester 2

Financial Accounting

Market Research

Contemporary Management Issues

Year 3 - Core Subjects (Semester 1 & 2)


In addition to Common Core Modules final year students also agree with their tutors the specialist subjects that they wish to study for their degree. These are studied in the final year.

Business Strategy
Innovation & Change Management
Business Project

Accounting Stream (Elective)
*Financial Reporting
*Audit & Assurance

Marketing Stream (Elective)
*Services Marketing
*Brand Management
*International Marketing

Management/HR Stream (Elective)
*Information Systems for Competitive Advantage
*Project Management


English language requirements

Students are required to achieve a minimum of Grade C3 at honours level in two subjects and four D3s in ordinarily level subjects (to include Maths and a language). Mature applicants are welcome and do not need to meet these requirements.


if English is not your first language, you must provide evidence that you will be able to study at degree level English. You will be required to show that your use of English is equivalent to IELTS 6.0 or TOEFL 550/213

Start Date

Course Start Date: February 2019 & September 2019

Course Duration: Three years (Full Time) academic year 

Awarding Body: QQI (Quality and Qualifications Ireland)

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